SWOOP AIR
Swoop is Canada’s newest budget airline. And like many budget airlines, they normally fly out of smaller regional airports, not the major ones like Toronto’s Pearson International. So, when they made this announcement, it’s easy to understand why the residents of small-town, Pearson, Ontario became very excited.
This stunt was recognized with three Highly Commendeds in the categories of Most Effective Use of Insight, Travel, Leisure and Sports, and Best Use of Twitter at 2021 The Drum Awards – Social Media.